Minimi
Brand Identity · Packaging
Minimi is a baby bedding brand based in Korea and Vancouver, offering sleeping and nap products for babies and toddlers. I created a soft and gentle brand identity with supporting packaging and brand applications designed to feel calm, safe, and comforting.
Brand Identity
A soft and comforting visual identity created for a baby bedding brand. The cloud symbol, rounded typography, and pale blue colour palette were designed to communicate calmness, softness, and care.
Role
Graphic Designer
Scope
Brand Identity · Logo Design · Packaging · Sticker Design · Brand Applications
Tools
Adobe Illustrator · Photoshop